Twitter does a lot of things well, but it hasn’t really nailed context yet — or search. After you first join the service, it takes a significant amount of following and un following before you settle on a stream (or Twitter hose, as some call it) that works for you. Search, too, is noisy and generally unhelpful. In May, Twitter started to test some personalization features to start making better suggestions in terms of who to follow, etc., and it continues to improve search and “Discover.”
Content Curator Peter Freer
Please feel free to follow me on Twitter @peterjamesfreer or connect on www.linkedin.com/in/peterfreer Peter Freer is a digital and social media strategist with deep experience in traditional agency branding and marketing communications for Canada's Fortune 100. Known as 'creative problem solver' by clients, he is a contributing writer and podcaster for PROFIT Guide's web and i-Pad application on technology and marketing for B2B business owners and entrepreneurs. Clients include Assante Wealth, LCBO, Oral-B and WIND Mobile. Peter is an undergraduate from York University and is certified in E-Marketing from Canadian Marketing Association. He is currently completing his MBA in Digital and Social Media from New England College.
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