Why influence scores don’t matter for your Social Media ROI



When it comes to influence, it is often hard for people to see beyond the fluff of glamour and celebrity.

But, as it turns out, the concept of quality over quantity still applies.

Elisabeth Michaud offers good insights in her article.

Why influence scores don’t matter for your Social Media ROI.

Content Curator Cendrine Marrouat

Cendrine Marrouat is a social media journalist, blogger, coach, curator, and author living in Canada. She is also the founder of Social Media Slant , a blog focusing on social media tips, tools, stats, and news for small businesses and solo-entrepreneurs. On March 6, 2012, Cendrine released The Little Big eBook on Blogging: 40 Traffic Generation Tips, a comprehensive resource that provides bloggers of all levels with essential information and precise guidance to attract quality traffic to their blogs. She is currently working on an eBook on social media strategies.

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  • cendrinemedia

    You are welcome, @DJThistle! Great article!

  • http://www.steamfeed.com/ DJThistle

    Appreciate you sharing SteamFeed content Cendrine! :)