Facebook has been getting a bad rap lately — and for good reasons.
In her article, Neicole Crepeau explains what the company did wrong and why its demise could happen very soon.
“Facebook sold us on “engagement” but failed to provide businesses with tools and methods to truly engage consumers. While Facebook touts comments and likes—and its Timeline has delivered increases in those—what ultimately counts is whether people go to their own website or eventually make a purchase. Comments and likes don’t mean more money.”
On March 6, 2012, Cendrine released The Little Big eBook on Blogging: 40 Traffic Generation Tips, a comprehensive resource that provides bloggers of all levels with essential information and precise guidance to attract quality traffic to their blogs. She is currently working on an eBook on social media strategies.
Latest posts by Cendrine Marrouat (see all)
- Tips and resources to understand and use Google Authorship - February 26, 2014
- Should I use social media to sell my products? - February 25, 2014
- This Man’s $600,000 Facebook Disaster Is A Warning For All Small Businesses - February 23, 2014