Little Bird Takes Flight: Marshall Kirkpatrick Launches His Influence-Finding Startup, Raises $1M

Seems to be the sign of the times, or maybe a little bird told me. What I am talking about is influence. Who has got it, and what can be done wit it. This new start up does just that. It helps you find the influencers in a niche.

To create a report in Little Bird, you just type a topic into the search box, whether it’s startups, comic books, or beer (to pick three examples that are near and dear to my heart). Then you can either identify five topics that represent the kind of influencer you’re trying to reach, or Little Bird can provide the initial list and you can edit it to match what you’re looking for. Once you’ve selected those first experts, the service looks at its social data and creates a big list of similar influencers.

via Little Bird Takes Flight: Marshall Kirkpatrick Launches His Influence-Finding Startup, Raises $1M.

Content Curator Tom George

Head of Inbound Advertising North America at Internet Billboards. Pioneering inbound advertising as well as an avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.

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