Chris Pirillo is nearly 40 but could easily pass for 20 with his boyish looks, tech savvy, and the fact that he’s pretty much spent the last two decades indoors, in front of a computer screen. But in all that time eschewing a “normal” day job, and growing up, Pirillo has become a known face of geek culture. The Midwesterner turned Seattleite is the founder of the blog and online community Lockergnome.
Last week, he teamed up with T-Mobile to be the face of its new ad campaign, in a move that acknowldeges his growing Internet celebrity.
I spoke with Pirillo via phone to get his take on building a tech career and where he thinks the industry is headed.
RW: You’ve been in this business for a long time (founding Lockergnome in 1996 and being online since 1992). How do you build a tech brand and how do you stay relevant?
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