If you are looking to offer guest posts to other blogs, you should read this article.
Pitches in that area remind me of what PR people have to do to pitch ideas to members of the media. It’s the same process.
“When a pitch is ignored or rejected, we spend time examining why it didn’t work. Many times we even ask the recipient for feedback (bloggers are often happy to give their advice).
Needless to say, we’re familiar with the telltale signs of an under-par pitch. Below are a few imaginary pitches “sent to BlueGlass” (none of which have actually been received), that fall victim to common pitching errors.”
See on www.blueglass.com