Say Hello to Gifts, Facebook’s New Mobile Revenue Stream

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With a new potential source of revenue, Facebook is finally addressing its mobile monetization problem.

 

Facebook on Thursday unveiled Gifts, the company’s major initiative into the world of social gift giving and e-commerce.It’s exactly what it sounds like. Users can choose, mail and pay for real-world, physical gifts — not the lame virtual ones Facebook offered a few years ago — to send to one another, all completely inside of Facebook. They’re tied to the significant event reminders that pop up on occasion — say, a friend’s anniversary, or a birthday. Or even better for Facebook, users can also just buy gifts for others for the heck of it.
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Content Curator Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.

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