Southwest Airlines Facebook Promotion Goes Awry

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A Southwest Airlines promotion Friday celebrating the carrier’s Facebook likeNo. 3 million turned into a huge dislike, as a computer error caused several customers to be booked and charged multiple times, with the airline receiving mostly negative reaction to its efforts to remedy the situation.Southwest announced Friday that travelers booking flights on Southwest.com could enter the promo code “LUV2LIKE” to receive 50 percent off round-trip “Wanna Get Away” fares for the following seven dates, up to 11:59 PT Friday:


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Content Curator Tom George

Head of Inbound Advertising North America at Internet Billboards. Pioneering inbound advertising as well as an avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.

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