Twitter remains an enigma for many bloggers and businesses. Many questions are asked. What can I do with 140 characters? What is the point of tweeting? How can I use if for marketing? Should I check all the people who follow me before following back?
These and many other questions bedevil the casual Twitter user who often thinks that social media marketing only revolves around the Facebook universe.
Social media marketing at scale includes participating on as many social networks as possible that are relevant to your target audience.
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