Curator Tom George: The pace of digital content that is being created on a daily basis is staggering. The right signal to noise ratio is hard to find. With our ever present and shorter attention spans, brands need to find ways to stand out in the crowd. This is a process though. It should also be a process of thought leadership. One you must learn how to develop for your brand. it takes time and consistency to work.
I want to quote one of our articles that was written by Rachel Parker of Resonance Social Media here.
Be sure to check this one out. Think about the title “Content marketing it’s a marathon not a sprint” In her article she talks about the time and effort it takes to create value from content marketing. I think it is a good fit to mention with this piece.
The thing is it takes time. Not only does it take time, but you must use the tools at your disposal and use them the right way. You must become both a publisher and a storyteller and an expert all rolled up into one.
I enjoyed this exerpt from this article.
“The more engaged and the larger the tribes on these social media channels the greater the velocity and sharing that will result. Done correctly and with persistence will result in online visibility that will break through the clutter”.
Profound right! Anyway without further delay enjoy this piece on How 5 Creative brands pin on Pinterest”