Do you ever wonder if the content you’re sharing over Facebook and other social media channels is actually reaching the target audience you had in mind? Well luckily for you, just last week Facebook revealed a powerful new social media marketing tool called “Page Post Targeting Enhanced.”Although not a ton of information has been released about the new post targeting tool, it does appear to be highly beneficial to marketers. Until last week, Facebook posts could only target a specific audience based on two metrics: location and language. However, according to TechCrunch, the new Page Post Targeting tool allows you to zero in on a variety of different demographics including:
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Content Curator Tom George
Head of Inbound Advertising North America at Internet Billboards. Pioneering inbound advertising as well as an avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.