The 5 Surprising Factors Behind the Most Shared Tweets (and How to Use Them)

Would you like to know what goes into creating the most popular and successful tweet? And would you like to know how to use that information to write your very own tweets so they get shared a lot?

Well, now you can.

Researchers from a new study called “The Pulse of News in Social Media: Forecasting Popularity” say that they can predict 84% of the time what tweet will be the most popular. This was after comparing over 40,000 tweets and narrowing down the factors of the top winners.

There are four factors in all: source of the tweet, news category of the tweet, subjectivity of the tweet language and how popular the name is in the tweet.

Let’s look at the four factors so I can help you create your very own popular tweets—and then I’ll introduce you into a fifth factor that will make your tweets even better.
See on blog.kissmetrics.com

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Content Curator Tom George

Head of Inbound Advertising North America at Internet Billboards. Pioneering inbound advertising as well as an avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.

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