In this week’s episode Murray chats with Ian Karnell, the president of BuzzHoney, a digital marketing agency. Karnell talks about how BuzzHoney assists clients by providing strategies with content engagement so they can increase their Facebook page engagement. He discusses the importance of knowing to monitor competitors’ pages, analyzing levels of engagement and using the Infinigraph tool.
In this video you can learn how to increase your Facebook page’s engagement with content that appeals to your fans.
BuzzHoney is able to find out what drives content and engages customers the most by using social media monitoring. One aspect of SMM is to monitor competitor’s pages and seeing how they engage differently there. If you monitor pages of competitors in your field you can see what content is working and what doesn’t get as much engagement. This way the content that you post on your page will be what people want and respond to the most.
See on www.business2community.com
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