When product placement goes wrong: Moviegoers who saw “The Amazing Spider-Man” were quite surprised to see Peter Parker using Bing, and have since taken to Twitter and Reddit to complain.
At the crux of the matter is the fact that Parker is a teenage science nerd. Fans of “Spider-Man” claim it’s unlikely someone like Parker would use Bing, and point to other not-so-subtle moments in Microsoft’s promotion of the search engine. It’s generally agreed that this “Bing it!” moment in “Hawaii Five-0” is most egregious:
See on www.huffingtonpost.com
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