Is a viral tweet the modern day smoke signal? Startup Twtrland thinks so. The company just launched a new product called Yamana to work in conjunction with their original service. The product is named after the indigenous people of Tierra del Fuego and the islands of Cape Horn.
“The Yámanas used smoke signals to spread messages. Today, messages spread via the social web. We see you as one of those people, standing on a hill,” the website says.
Guy Avigdor and his two brothers created Twtrland and are now launching Yamana. Twtrland is a tools that helps you analyze people based on their tweets. Just enter your Twitter handle into the site and see a breakdown of your followers and which Tweets were the most popular.
Yamana aims to help marketers reach the “needle in the haystack” of Twitterers, so to speak, who will spread their message to their target audience on the social site.
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