Jun 7, 2012

Experts Discuss The Most Common Mistakes In Measuring Social Media ROI
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This blogpost is an extract of the interviews conducted for my master thesis on Social Media Business Usage with some of the world’s leading experts on social media.

 

You can find the first and second part of the interviews here: Are Your Marketing Efforts Really Aligned? World’s Leading Experts Answer and Leading Experts Discuss Social Media ROI

 

The questions are preceded by my initials KCP, Kelli-Carolin Parkja, and the experts’ answers are indicated with their names. To contact me, write to me on Twitter @kellicarolin

 

The interviewees:

 

Andrea Colaianni, Social Media Consulting Director, SAME SAME Agency,
David Meerman Scott, Marketing and Leadership Strategist,
Jay Baer, Social Media Strategist at Convince and Convert,
Jen McClure, Senior Director, Social Media Strategist at Thomson Reuters,
Michael Hopps, Social Media Specialist at Cisco Systems and
Peter Kim, Chief Strategy Officer at DachisGroup.

 

Read more: http://bit.ly/Kea57T

See on www.dreamgrow.com

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Martin Gysler

I am a NETWORKER and SOCIAL MEDIA GEEK. Entrepreneur and autodidact, I like freedom, talk about interesting stuff, music, travel, lifestyle and much more!

Active as entrepreneur and convinced autodidact for over twenty years, I choose since many years networking and social media activities.

Throughout this long period I was active in the commercial sector; insurance, real estate, health, well-being..., a wide range of knowledge, where I gained a lot of experience, expertise and know-be! Today, my main objective is to develop a global activity (Networking - Social Media - People Building) with people who have the same vision of life and quality of life to have success together!

If you need support to develop a strategy for your online presence, feel free to CONTACT ME!

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Martin Gysler

I am a NETWORKER and SOCIAL MEDIA GEEK. Entrepreneur and autodidact, I like freedom, talk about interesting stuff, music, travel, lifestyle and much more! Active as entrepreneur and convinced autodidact for over twenty years, I choose since many years networking and social media activities. Throughout this long period I was active in the commercial sector; insurance, real estate, health, well-being..., a wide range of knowledge, where I gained a lot of experience, expertise and know-be! Today, my main objective is to develop a global activity (Networking - Social Media - People Building) with people who have the same vision of life and quality of life to have success together! If you need support to develop a strategy for your online presence, feel free to CONTACT ME!

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