May 8, 2012

Houston Hospital to Make Social Media History … Again
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Written by : Rachel Parker| 0 | Social Media

If you’ve been following our blog for a while, you might recall our post of February 29 about the world’s first live-tweeted open-heart surgery, performed at Memorial Hermann Hospital right here in Houston.

Dr. Dong Kim, neurosurgeon and Director of the Mischer Neuroscience Institute

Well, thanks to our friends at Mashable, I just learned that the hospital is doing it again … only this time they’re getting cerebral.

Yes, tomorrow, Wednesday, May 9, Dr. Dong Kim, neurosurgeon and Director of the Mischer Neuroscience Institute at Memorial Hermann (pictured), will perform the world’s first live-tweeted brain surgery.

Coverage will begin at 7:30 am CDT, and the team will tweet from the Twitter account @houstonhospital using the hashtag #MHBrain. For more information about Dr. Kim, the team, and the procedure, you can visit the page on Memorial Hermann’s website.

[Note: One thing I discovered watching Memorial Hermann’s last live-tweeted surgery is that they don’t hold back … which means you’re likely to see some very graphic photos and video footage. So if you’re squeamish, you might want to wait for the higlights reel.]

Kudos to the Memorial Hermann team for continuing to push the envelope on social media in medicine. I’ll be following along!


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Rachel Parker

A self-proclaimed geek who can recite entire episodes of South Park by heart, Rachel Parker helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations.
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Rachel Parker

A self-proclaimed geek who can recite entire episodes of South Park by heart, Rachel Parker helps businesses publish content that connects with their audience … and converts those followers into customers. She’s also the host of the Content Marketing Podcast and a sought-after speaker, having presented to many major business and marketing organizations.

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