Via Scoop.it – internetbillboards
Sales wants more, better leads. Marketing wants sales to call all of the leads they’re delivering. How do you improve lead managementso leads aren’t wasted or contacted before they’re ready, and both sales and marketing can live together in harmony?With or without a lead management system, you likely still face these types of problems. That’s because great lead management is kind of, well…hard. It has lots of moving parts, and sometimes too many cooks in the kitchen with very different motivations. If your lead management isn’t operating as smoothly as you wish, read through these 14 kick-ass lead management tips. If you’re not doing all of these things, start incorporating them into your lead management processes for greater success.
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