Via Scoop.it – internetbillboards
YouTube reflected on its banner year today, announcing that it served over 1 trillion playbacks in 2011. “That’s about 140 views for every person on the earth,” YouTube’s Rewind blog post says. YouTube saw record traffic and mobile growth this year. It gets 3 billion views per day, and video uploads have doubledsince last year.Looking at the trends, it’s clear YouTube viewers are looking for quick entertainment, music and humor. The report excluded content from major music labels, and it’s still full of songs. The most viewed video was “Friday” by Rebecca Black, of course. For the year of a trillion views, the success of this weird, bad video is reassuringly YouTube-like. But YouTube began some major changes and unprecedented deals this year. What will YouTube’s next Rewind be like?
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