Sep 28, 2011

The Future of Social Media Monitoring: A Brian Solis and Marcel LeBrun Conversation
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Written by : Tom George| 0 | Social Media

Via Scoop.itinternetbillboards

Amongst the 45,000 people, the hundreds of sessions, the awe-inspiring keynotes and Metallica’s axe, Dreamforce 2011 was a conversation hub. And within these conversations came a chat between Brian Solis and our own Marcel LeBrun about the future of social media monitoring.

The highlights: There is an evolution of the brand mindset from fearing the social conversations to joining them. It’s the “uh oh” moment to the “ah ha” moment.With customers having more control of the message and the conversation, how can brands adapt?The future is vast when it comes to taking on this new way of listening, understanding and engaging in conversations. Will it take years to figure out?
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Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.
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Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.

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