Sep 23, 2011

How To Monetize Your Most Influential Users Via Facebook Ads
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Written by : Tom George| 0 | Content Curation

Via Scoop.itinternetbillboards

It may not be a common problem, but power users of Facebook frequently hit the wall when it comes to the social network’s 5,000-friend maximum.   Intuitively, a limit makes some sort of sense — even the most prolific real world networker would have trouble keeping track of a 5,000-name Rolodex. The Facebook solution — creating fan Pages for people to follow — suffers from a lack of reciprocity.   Moreover, not everyone who has the ability to generate multitudes of social network connections does so because they have “fans” in the traditional sense. And not everyone has the energy to maintain two separate Facebook identities.   Facebook’s new Twitter-like “Subscriptions” option, in concert with the interface redesign and Timeline feature lets users open their social feed up to non-friends and also opens the door for Facebook to solve one of its most persistent advertising options — how to monetize its most influential users via advertising.   Facebook has — with just a few quick strokes — combined the immediacy of Twitter and the granularity of a blog network like Federated Media with its own deep trove of personal data. Of course, in a blog network, the network must share advertising revenue with content creators to give them an incentive to participate. I
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Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.
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Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.

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