Via Scoop.it – internetbillboards
In 2006, Google acquired the exclusive rights to a search algorithm called Orion. They outbid Yahoo and Microsoft on the deal, which was the PhD work of a 26-year-old University of New South Wales student named Ori Allon. Allon went on to work for Google, integrating his system into their main search algorithm, where it still plays a key role. Allon left in 2010 to found a new startup, Julpan. It didn’t take long for someone to scoop him up again. Twitter has just announced that they’ve acquired Julpan for an undisclosed sum. The startup focuses on analyzing social information that is shared on social services like Twitter, so this is a natural fit. This will enable Twitter to come up with ways to surface relevant content to users as more and more of it keeps flowing into the system. Twitter has recently stated that this is a key area of focus.
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