Via Scoop.it – internetbillboards
The company’s tech shop @WalmartLabs, was formed from the acquisition last year of start-up Kosmix, which monitored vast streams of social media data to help businesses track sentiment about products and brands.
The @WalmartLabs group is now focusing on two main areas: social shopping and mobile commerce, building a variety of applications and technologies.
Many of these applications are being built on the deep data technology that was originally developed by Kosmix. The start-up had built a technology infrastructure for tracking massive amounts of social media data called MapUpdate, roughly modeled after Google’s MapReduce technology for tracking massive numbers of web pages.
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