Engaging Content is More Poetry than Personas

Via Scoop.itinternetbillboards

“Excrement! That’s what I think of Mr. J. Evans Pritchard! We’re not laying pipe! We’re talking about poetry.

How can you describe poetry like American Bandstand? “I like Byron, I give him a 42 but I can’t dance to it!”

This was English professor John Keating’s (Dead Poets Society) response to J. Evans Pritchard, according to whom the quality of a poem can be accurately measured by first becoming “fluent with rhyme and meter” and then determining a poem’s greatness by answering two questions: “One. How artfully has the objective of the poem been rendered? Two. How important is that objective?”

If you don’t remember the scene, watch it here.
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Content Curator Tom George

Head of Inbound Advertising North America at Internet Billboards. Pioneering inbound advertising as well as an avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.

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