Via Scoop.it – internetbillboards
It is hard to believe that Google (NASDAQ: GOOG), at any point, was not the undisputed leader in the search world, let alone actually just a small part of the market. In the early days of the Internet, search engines like Lycos, Excite, AskJeeves, and others competed for pieces of the pie. By the end of the 20th century, however, Yahoo! (NASDAQ: YHOO) emerged as the leader, surviving the dot-com bubble that dragged the smaller companies under.
Yahoo then purchased most of these for next to nothing. In 2000, the site had 56% of search engine referrals, six times times its closest competitor. Google had roughly 1% of the market in June of that year. In 2001, Yahoo! began using Google’s search algorithm Read more: Nine Companies That Destroyed Their Largest Competitors – 24/7 Wall St. http://247wallst.com/2011/08/23/nine-companies-that-destroyed-their-largest-competitors/#ixzz1VrK6y23T
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