This excellent article by Sonia Simone discusses why Content Marketing and Social Media are a powerful match. But clearly, even if perhaps inadvertently, it also demonstrates how Storytelling is the glue that brings people to the worldwide virtual campfire.
It is here that we gather with our tribe, listen to and embellish upon what we hear. It doesn’t matter that the venue is new, as we continue to adapt.
Indeed, the newness shakes us from our complacency! And as with so many facets of life, the more things change, the more they stay the same.
So even with its ever changing face, the campfire continues to be the fertile ground from which innovation springs.
I have applied a keen eye for blending cultural trends, the right people and emergent industries to create dynamic new businesses in cable TV, internet and currently mobile media and marketing services for local and national companies.
I was an associate publisher for three startup magazines in New York. I helped brand and position these magazines in the marketplace through promotions at trade shows, advertising and special events
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