Jul 28, 2011

Twitter Expands Functionality of Promoted Tweets
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Written by : Tom George| 0 | Social Media

Via Scoop.itinternetbillboards

The money-making ability of Twitter has long been a point of contention. Is the micro-blog site capable of producing ad revenue along the same lines as Google? The money-making ability of Twitter has long been a point of contention. Is the micro-blog site capable of producing ad revenue along the same lines as Google? With the expanded capabilities of Twitter’s “Promoted Tweets” program, we’re about to find out just how successful the service can be when it comes to advertising. As detailed on their latest blog entry, “Promoted Tweets” are going to be more and more prominent on user time lines, whether you want them or not. Granted, the ads can, according to Twitter, be easily dismissed and judging from the examples, they aren’t intrusive at all. That being said, there’s still backlash whenever a popular service changes things for the sake of advertising money. These promoted updates will start appearing in timelines as of now, and they are not limited to businesses, either. Non-profits seeking donations will also be viewable. The blog post has more: That’s why starting today, we’re introducing a way to ensure that the most important Tweets from the organizations you follow reach you directly, by placing them at or near the top of your timeline. These Promoted Tweets will scroll through the timeline like any other Tweet, and like regular Tweets, they will appear in your timeline just once. Promoted Tweets can also be easily dismissed from your timeline with a single click.
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Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.
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Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.

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