Flockler team is thrilled to launch the first public version of Flockler – Group Curation Tool for Publishers.
For decades news articles have been the same. They are static and written by one journalist offering expert opinion. Lately news sites have included sharing to Facebook and Twitter and commenting, but the content itself still remains the same. There’s hardly any real audience participation on news sites.
Flockler launches a group curation tool for publishers, which allows audience to participate in storytelling directly on the news site. First you create a topic. Second you invite selected experts to post content they find relevant and interesting. Finally embed topic to your site. Topics created with Flockler are something you and your audience; the selected experts are passionate about. It can be a specific theme like local football league or politics, breaking news story or a live event near you.
As a result, you immediately start building curation network around specific topics of your choice. On topics powered by Flockler all the members share the same interests, regardless of their current social network or graph. As Brian Solis, the author of Engage! says: “The evolution of social graphs into interest graphs sets the stage for a more efficient and connected series of networks that combine context and attention.”
Tags: Brian Solis, Engage: The Complete Guide for Brands and Businesses to Build Cultivate and Measure Success in the New Web, Facebook, Flockler, Online Communities, Part Two, Social Media, Social network, twitter
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