Apr 18, 2011

Walmart Ventures Into The Social Media Space With Acquisition Of Kosmix
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Written by : Tom George| 0 | Social Media
Image representing Kosmix as depicted in Crunc...

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Walmart this morning said it is buying Mountain View-based Kosmix, a heavily funded social media technology provider that has built a platform that enables users to filter and organize content in social networks, in order to connect people with information that matters to them, in realtime.

The platform powers a site called TweetBeat, essentially a realtime social media filter for live events that saw more than five million visits last month alone according to its maker.

Additionally, the technology is used to power RightHealth, a popular health and medical information site as well as Kosmix.com, which lets you ‘explore the Web by topic’.

So what is the retailing juggernaut doing picking up a social media startup, which has raised $55 million in funding from a slew of investors over the past few years?

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Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.
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Content Curator

Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.

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