A new partnership with daily deals aggregator The Dealmap is the springboard for Microsoft’s entry into the explosive local-buying space.
Called Bing Deals, the new service will deliver discounted local deals and coupons through Bing’s search engine results on desktop and mobile devices. The offers will be aggregated by The Dealmap’s DealExchange network, providing Microsoft with more than 200,000 offers in more than 14,000 locations from leading daily deals sites such as Groupon and LivingSocial.
The service is designed to make it possible for consumers to search for, discover and share the best local deals by using just one resource — Bing search.
If you’re looking for another reason to check out Microsoft Bing on the go, the company has introduced a location-based discounting service which ties into group-buying services like Groupon, LivingSocial and others.
If you’re on an Android or iPhone, you can go to m.bing.com to get at the Bing Deals and it will use your GPS chip to determine where you’re searching for. This will then lead you to multiple deals around you.
I pulled out my Atrix 4G to test out Bing Deals and I found things like a 46% discount off massages or 25% off meals. Microsoft isn’t involved in the deals or endorsing them, as it just points you to things like Groupon and LivingSocial.
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