Welcome and thank you for reading The Internet Billboards. There is a reason why mobile media is such a hot topic right now. It is one of the five pillars of success and the future of connecting to the web. Probably by the year 2015 if not much sooner, mobile will be the way most access the Internet for the information they want. With such hot items as the Apple ipad and the tablet market heating up, not to mention html5, things are really going to continue to heat up in mobile. It is important to stay current and use this mobile media growth to your advantage, instead of ignoring the trend and allowing yourself to be put at a competitive disadvantage. I hope that makes sense. I am happy to present my top five articles curated for you on mobile media.
LG Optimus 3D and Optimus Pad details revealed, announcement coming at Mobile World Congress
With the 2011 Mobile World Congress kicking off in Barcelona today, the news on the latest portable devices is going to start coming fast and furious soon. The latest news centers on LG, which we already knew would be showing off its glasses-free Optimus 3D phone. Now there’s word straight from a press release that gathered attendees will also be getting a look at the Optimus Pad, the latest contender in the growing tablet personal computer race. The release provides specs for each device too, so let’s take a closer look.
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Mobile Payments: The Next Battleground for Google, Apple
As we enter 2011, one of the hottest mobile topics is shaping up to be mobile payments. Not only does it have the potential to stimulate growth in mobile shopping, but parallel areas of mobile development like gaming, social media, LBS, and even search.
This recently culminated in reports that Apple will integrate near field communication (NFC) into the iPhone 5, expected in June. NFC involves a chip that transmits a short range, high frequency signal in order to communicate with nearby devices or transfer payments.
This came after Starbucks last month installed point of sale (POS) mobile payment systems at 6,800 U.S. locations. Though it’s not NFC, the easy to use system lets users swipe their phone screens under a POS barcode scanner to execute quick transactions.
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The 50 best mobile apps
There are hundreds of thousands of smartphone apps available. We’ve picked 50 of the best.
Your smartphone has the power to run all kinds of programs, from games to productivity tools, from live TV streams to travel guides. There are hundreds of thousands of apps available but finding the right ones can be difficult and new apps are released every day.
Even the best curated stores, such as Apple’s iTunes App Store, can highlight only a small number of apps so it’s easy to miss one that would be perfect for you. On other operating systems, finding good apps can be even more difficult. Until recently, for example, there was no website for Google’s Android market.
Get the full scoop here.
New in the App Store This Week…
Browsing the App Store this weekend? If so, here are twelve applications released recently. Enjoy!
A universal app from Autodesk, this is a clock app with more than 60 themes and three different layouts. Free.
Use the iPhone’s microphone, either on the headset or the device itself, to activate the camera’s shutter. A new version is waiting to be approved which fixes previous problems. $0.99/£0.59.
Ford Making Mobile Marketing The Cornerstone of its 2011 Vehicle Advertising
On the eve of the 2011 Chicago Auto Show at the Windy City’s legendary McCormick Place, Ford Motor Co. announced that social media and other “new advertising strategies” will be employed to market all of the car-maker’s 2011 vehicles.Jim Farley, chief marketing executive at Ford, told those gathered at the Auto Show pre-opening revue that the only media that grew in 2009 and 2010 was online and mobile. As a result, Ford will change how it reaches both current and prospective Ford customers.
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