Aug 25, 2010

Inbound Advertising Makes You Number One On The Social Media Marketing Charts
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Written by : Tom George| 0 | Social Media

Welcome to Internet Billboards. The power of content management inbound advertising. The Internet continues to change at an alarming rate. The question is will you be able to maintain your competitive edge in an ever changing and more demanding world wide web environment?

Why Internet Billboards? Why Now?

We have come up with a solution to one of the biggest challenges facing businesses today, content and content distribution. Our unique service builds your brand and credibility with the ever expansion of keyword rich content syndicated to over 50 sources and growing strong. Simply put we allow customers to find you. With social media marketing and inbound advertising the return on your conversations is the name of the game.

Today’s big players on the Internet such as Google, Facebook MSN, and Yahoo to name a few, continue to stay ahead of emerging trends and developing technologies, thus allowing themselves to lead the way.

Social Media is increasingly changing the way businesses need to stay involved with their Internet efforts and marketing campaigns. It is no longer enough to have a website that is simply a static brochure of your products and services. Today you need reputation management and all of the best social media marketing tools and strategies available to you, along with the right social media partners.

If you wish to remain competitive in today’s marketplace, you must constantly interact with your customers. Real time search is already here and growing at a rapid rate every day. Facebook has surpassed 500 million users.  Twitter, LinkedIn, Foursquare and many others are also experiencing record growth rates. There are literally millions of potential customers eager to find you, we help you stand out today in this highly lucrative medium keeping you one step ahead of the game, but you must be willing to rise to the occasion and start thinking creatively and strategically. If you are willing to do that here are the….

Services We Provide

Internet Billboard

An Internet Billboard is an entire website we create for you with five pages, multiple categories and a blog built right in.  It is totally optimized for SEO and OSSO (onsite social optimization) and is designed to compliment your existing website and bring you more leads, brand awareness and customers. You own the Internet Billboard and the content management system and have access to it 24/7.   

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Content Distribution With SMO and OSSO

SMO (social media optimization) the new SEO and OSSO (onsite social optimization) built into every Internet Billboard is only the beginning. Starting at $75.00 dollars per month with the purchase of an Internet Billboard we distribute your content to other blogs, article directories and social media sites such as Twitter and Facebook. Build more back links and brand exposure to increase your main site and your Internet Billboards search relevance for your business, niche or keywords easily.   

Creative Content Creation/ Blog Article Writing

Your blog is a key part of your inbound advertising strategy. A well-written, interesting blog post attracts both new and returning visitors to your website and provides the launch pad for capturing leads and converting them to customers. Combined with social media marketing, consistent blogging builds brand awareness and visitor loyalty. Many companies find it challenging to blog several times a week, a level that most successful inbound advertising companies find essential to achieve their goals. We provide professional creative content creation/ blog article writing services including:

■Brainstorming with you on topics of interest to your target audience

■Creating and managing a blog publication schedule

■Blog article research and writing

■Keyword (seo) optimization

■Blog post publication on the Internet Billboard CMS

Do Inbound Advertising For Me – Examples

We can help you with parts or all of inbound advertising, including Getting Found, Converting Visitors to Customers and Analyzing Results.  During some months, you may want to concentrate on a specific part of inbound advertising (i.e. converting your traffic to visitors by setting up landing pages). During others, you might decide to keep a little of everything going.

These are not recommendations but only examples on how 10 hours might be spent in any given month:

Example 1. Concentrating on Getting Found and Drawing Traffic

Hours Example

5 hours: write 3-4 blog articles, optimize them for on-page SEO, and publish them

1 hour: set up/monitor accounts on relevant social media sites and start building a network for sharing content

2 hours: promote blog articles on relevant social media and industry sites, engage with other relevant blogs

2 hours: monitor and respond to social media mentions using the Social Media Monitoring tool

Example 2. Concentrating on Converting Your Traffic to Leads

Hours Example

4 hours: research and create a down-loadable white-paper or ebook that would be a compelling offer for your target audience

2 hours: create 2 sets of call to action buttons and landing pages promoting the whitepaper or ebook offer and launch them on your website

1 hour: create lead nurturing email campaigns for your new leads

1 hour: research and identify most qualified leads in the Prospects tool

Example 3. A Little Bit of Everything in Steady State

Hours Example

1 hour: update your keyword research to identify new topics for content

4 hours: write, optimize, publish and promote 2-4 blog articles based on new keywords

2 hours: create or optimize pages to better describe your company’s products and services and convert traffic to leads

2 hours: monitor and respond to social media mentions using the Social Media Monitoring tool

1 hour: develop strategy, offer and campaign to launch next month

Internet Billboards is a highly effective solution. We will develop an Internet presense for your business that will not only give you the edge you need over your competition, but will also help you expand your Internet presence.

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Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.
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Content Marketing & Administrative Management

Internet marketing has many faces in today’s world. It incorporates Content Marketing, Email Marketing, Social Media Marketing, Blogging and more. As an entrepreneur it’s hard to keep up. Add to that the administrative tasks such as scheduling, customer service, bookkeeping, etc., and 24 hours in a day just isn’t enough. Contact HIT Virtual to manage it all.

 


Content Curator

Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.

More Curations by Tom