Jul 31, 2010

Google Is Going To Have To Compete With Facebook Sooner Or Later.
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Written by : Tom George| 0 | Social Media

Will Google Compete With Facebook  Sooner Or Later.

Up until now, Google has had some difficulty navigating the social media landscape. They have had various attempts over the years, with Buzz, Wave and Orkut, and although they have acquired a couple of the big players in the industry (Blogger and Youtube), they have yet to produce a successful social media platform of their own. However, there has been a lot of speculation recently that they will soon reveal “Google Me” as a social media experience to rival Facebook. Both Digg founder Kevin Rose and former Facebook CTO Adam D’Angelo have stated that this project is in the works. If successful, this would be hugely entertaining – the battle of the Internet titans on the web going head to head.

So Is Google Me real or was it simply a fake rumor that got started to fuel speculation. Will Google compete with Facebook?  Here is a timeline of events.

Around June 27th or so Digg CEO Kevin Rose tweeted that he’d heard a “huge rumor” that Google was planning to launch a Facebook competitor called “Google Me”, sparking off a wave of speculative reports (Rose has since removed the tweet). Now Adam D’Angelo , who was Facebook’s CTO for years and is now founder of hot Q&A service Quora , is weighing in with more details. And from what he’s hearing, Google Me  is indeed very real, and it’s gunning for Facebook.

D’Angelo shared his thoughts as an answer  to one of the questions on Quora. Here’s his response:

Here is what was pieced  together from some reliable sources at Tech Crunch:

•             This is not a rumor. This is a real project. There are a large number of people working on it. I am completely confident about this.

•             They realized that Buzz wasn’t enough and that they need to build out a full, first-class social network. They are modeling it off of Facebook.

•             Unlike previous attempts (before Buzz at least), this is a high-priority project within Google.

•             They had assumed that Facebook’s growth would slow as it grew, and that Facebook wouldn’t be able to have too much leverage over them, but then it just didn’t stop, and now they are really scared.

You can read more responses to the question on the Quora thread.

This obviously has the potential to be huge, and Facebook needs a strong competitor. But even if Google has an amazing site in the pipeline, creating the next Facebook  is going to be easier said than done — nearly 500 million people already have their content stored on Facebook, and despite what Facebook has claimed about being open, I doubt they’ll make it easy for anyone to jump into the arms of a competitor. Not to mention the fact that Google has had already had those shortcomings with its social sites like Buzz, Wave, and Orkut. This could be a very interesting battle, the battle of the heavy weight contenders. This would make for the most entertaining heavy weight social media bought to date

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Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.
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Tom George

Founder and CEO of Internet Billboards. A futurist and serial entrepreneur, as well as a professional fitness trainer, martial artist, and business strategist. Helped to develop inbound advertising. An avid content curator who enjoys finding those digital gems out there in cyberspace and sharing them with others.

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